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Apsiva PRINTexpress can simplify,
streamline and accelerate the catalog creation process
and help you in doing what you do better, faster, cheaper
without loosing your creative edge. Apsiva's feature set includes:
High Impact
Output: Apsiva is a full-featured catalog builder
software. Output from Apsiva does not look like its coming
form a page pump, but creative output can be easily created.
Apsiva uses industrial strength technology to ensure that
the output is print ready.
Brand
Compatibility: Your organizational colors, logos,
fonts, headers and footers can be easily created with Apsiva.
This ensures that the output compliments your organizations
identity.
Requires
No Graphics Skills: Apsiva PRINTexpress is designed
from the ground up to require absolutely no graphics skills
or familiarity with layout software. Apsiva
Faster
Publishing: With Apsiva PRINTexpress, you can publish
print and web catalogs quickly. Using Apsiva templates and
whiteboard, and a streamlined workflow, print catalogs can
be published at unprecedented speeds. Using Apsiva web services
the same content can be deployed to web catalogs along with
images and thumbnails instantaneously. With PRINTexpress you
can reduce time-to-market and introduce products and catalogs
quickly.
Content
Management Panel: Apsiva PRINTexpress provides
all the tools that you need to add new items, and update items
so you can created most up-to-date catalogs. Older versions
of your content is also stored in Apsiva, copywriters need
to capture multi-channel copy. Apsiva also supports several
versions of copy for an item in an effort to further streamline
the process. Apsiva copywriting tools include special character
handling, spell checking, and word count checking. This capability
combined with an optimal structure makes copywriting a once-off
step across all catalogs and channels, improving content reuse
across channels, which results in time savings.
Multi-Channel
Capabilities: PRINTexpress taps into centrally
managed content database. So, the content that is used to
publish in PRINTexpress can be also used for a Web or CD catalogs.
Digital
Asset Management: PRINTexpress allows you to centralize
and organize your images, artwork, and brand images and in
a single database. Digital assets can be linked to copy and
products, and are searchable by keywords, making them easy
to find when you need them. Your digital assets can be maintained
from a browser and are used in publishing.
Automated
styling: Apsiva PRINTexpress automatically styles
your content using paragraph styles and character styles.
Apsiva also automates table styling so hours of "no-value"
manual styling can be eliminated.
Auto Pagination:
By combining automatic paragraph styles and table-styles,
Apsiva's auto pagination capabilities make page production
an extremely efficient and accurate process. Apsiva Auto pagination
automatically adjusts frames according to content, thus making
your pages look less robotic.
Photography
Tools: Photographers can access Apsiva through
a browser and run reports on outstanding photos, and download
a shoot list. Apsiva also makes it easy for you to request
photographs for products, approve the photos and directly
link them to products.
Import/Export:
With Import/Export features you can move your data easily
through PRINTexpress for publishing. A variety of import tools
are provided to import descriptions, item data, and pricing.
You can also export product information in a variety of electronic
forms.
On Demand
Catalogs: With Apsiva PRINTexpress on-demand capabilities
your sales reps and customer service reps can create custom
catalogs without reliance on marketing, while conforming to
marketing approved styling, and branding. Apsiva PRINTexpress
stands as the corner stone for on demand catalogs. With PRINTexpress,
you can leverage Adobe InDesign CS4 Server to generate PDF
catalogs using the same stencils used for the print catalog.
On Demand Catalogs can be created from a browser, making them
easy to support. This is an add-on feature. (Add-On module)
Reporting
& Measurement: Apsiva PRINTexpress comes with
several reports out of the box. Photography reports, copywriting
reports, item variance reports, category variance reports,
and item details reports make measurement easy. Reporting
can be further enhanced during implementation to meet your
requirements.
Multi-Lingual:
With Apsiva you can author and publish catalogs in multiple
languages. This capability combined with web based content
management capabilities and on-demand capabilities, makes
it easy for global organizations to manage and publish content.
(Add-On module)
Data Integration:
Apsiva's data integration is built on a Service Oriented Architecture.
This makes it easy to integrate your catalog content with
your website and your ERP system. Items, descriptions, copy,
images, thumbnails, pricing and other item related information
can be seamlessly updated. PRINTexpress can also be used as
a syndication engine for your website and other electronic
catalogs. (Add-On)
Open Architecture:
Apsiva PRINTexpress is built on open standards. There are
no proprietary technologies employed and your IT personnel
can access data with simple SQL queries. This makes data within
Apsiva easily accessible to other systems. Apsiva also runs
on any operating system, across all major databases, making
it easy to deploy and administer.   
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